320×50 at a glance
- Size
- 320 × 50 pixels, landscape
- Names
- Mobile leaderboard, mobile banner, anchor banner
- Google Ads name
- Mobile banner
- Screens
- Phones and apps
- File size
- up to 150 KB (JPG, PNG, GIF)
- In an Adeagle ad
- 6 products in a grid, or one product with its name
- Share of impressions
- 45.2% in our network
- Click rate
- 0.33% - 41% below the average banner
When to use the 320×50
Good for: The most available size on phones - a large share of all mobile ad space.
Watch out: The lowest click rate in our network: people scroll past a thin strip they see on every page.
Design tips for 320×50 ads
- Six tiles of 45×29 pixels: one object per photo, plain background.
- If you can, run 320×100 next to it - twice the height, several times the clicks in our data.
- Keep the file under 150 KB and export it at exactly 320×50; design at 640×100 so it stays sharp on phones.
- Show a price - across all sizes, ads with prices got more clicks than the same ads without.
How the 320×50 performs in our network
What we see on Adeagle
320×50 against the average banner
Sizes to run with the 320×50
One size never covers every slot. These fit the same screens:
- 300×250 medium rectangle - desktop and phone, 0.60% click rate.
- 300×50 mobile banner - phones and apps, 0.51% click rate.
- 480×320 mobile interstitial (landscape) - phones and apps, 1.02% click rate.
- 200×200 small square - desktop and phone, 0.50% click rate.
Or see all 15 standard ad sizes drawn to scale. Adeagle makes every one of them from your product photos, names and prices - no design work, and a new product appears in every size the day you add it.
Sources: Adeagle network data (August 1 to September 26, 2026); Google Ads image ad specifications. The example ads use the products of Adeagle's demo store.