You can now select how often ads are shown on your site in Settings. There are 5 options:

– Maximum (around 90% of impressions gets an ad),
– High (around 70% of impressions gets an ad),
– Normal (around 50% of impressions gets an ad),
– Low (around 30% of impressions gets an ad),
– Minimum (around 10% of impressions gets an ad).

Remember, of course, that if you take part in the ad exchange, the more ads you display, the more your products are featured in other stores.